today that it’s crucial to stay in front of the people you want to reach. You also need to be an opinion leader, stand out from the crowd and get above the noise. You already know that, but with a full diary, it’s hard to find time for social media or networking initiatives.
We do 90% of the work for you. We only ask that you check your key profiles for a few minutes each day to keep up the momentum. And we can promise you momentum.
So what is it and how does it work? We’ll sit down with you to discuss your goals, target personas, hot topics in your industry segment, and more. Next, we draw up proposals concerning messaging, content, and activities, plus a list of target media, influencers and a schedule. Once that’s agreed, we’ll suggest and write content for your own posts, comments on your influencers’ posts, likes, retweets etc. and send them to you for approval. We can write and post live reports and photos from your events.
In short: no marketing blah, just valuable content.
You’ll need to monitor your community (ideally for a few minutes every day), but we’ll keep tabs on what’s happening on a daily basis too and alert you to key themes, posts, comments and new influencers as they emerge. We’ll do regular reviews together and those will generate a new list of to-do’s.
You’ll quickly get noticed. Increase the number of your followers and contacts. Generate comments and reactions. Stay in people’s minds. Gradually emerge as a thought leader. Stand out as an authentic and knowledgeable voice. That’ll be good for your business – as well as for your career.
We’re one of the highest-rated independent marketing and PR agencies in Germany. We have over three decades of experience in successfully bringing companies and influencers together. And we have an incredibly influential global network in our own right. Plus: we’ve already run highly successful social media programs for other companies. Maybe even for your competitors.
Get in touch. We’ll describe all the elements of the HBI Digital Executive Program in a lot more detail, answer your questions and see where that takes us both. We’re looking forward to hearing from you!
The fact that we’re well over 30 years old, highly successful and still independent says something about the way we work. HBI Helga Bailey – International PR and Marketing Communications Services is a communication agency with over 20 consultants plus highly experienced team members on the organizational side of the agency. Everything we do is focused on our clients – whether they’ve hired us for traditional PR, digital communication, events, training or any combination of all those things.
HBI has been an active member of the Worldcom PR Group since 1996 and works with numerous international customers in close cooperation with its partners worldwide. Worldcom Public Relations Group is the world’s leading network of independently owned PR firms. Through Worldcom, clients have direct access to in-depth communications expertise from professionals who understand the language, culture and customs of the areas in which they operate.